Power Author: A Quick Guide to Mastering Live Events

Your blockbuster book is published, and your fans are clamoring for more. Reading your books isn’t good enough--they want to meet you and get signed copies.As fate would have it, there’s a local comic/vendor show coming up, and they have one last space open, so you book the spot.Now what?How many books do you bring? Do you need to bring a table and a chair? Can you take credit card payments, or only cash? What about signage? How much do you charge? How early do you need to be there to set up?For each question you answer, a dozen more pop up like hydra heads. With limited experience in this new and wonderful world of live events, where can you turn to get your questions answered?In this quick-start guide, award-winning author Ben Wolf presents the tried-and-true strategies and actionable information he uses to build his fan base, interact with readers, and make a killing at live events.Within these pages, you’ll encounter the following:A crash course in the different types of author events and reasonable expectationsPractical, relatable, and reliable tactics to create memorable sales experiences that convert browsers into buyersBreakdowns on how to price and market your work to a live audience, including leveraging visual assets to draw passersby to your booth/tableHidden costs and potential pitfalls associated with doing live eventsNavigating live events in a post-COVID worldLoads of SECRET tactics Ben Wolf uses to make even bigger loads of sales...and much more!Claim your rightful power and become a true master of live events! Grab this book now, and rock your next book signing. Read more